Pic of the Month: March ’10


10-Color Press, Grey, New, Heidelburg, Basement, Mirror, One, Ten,

Photoshoot fun usually starts with a phone call. Well, this one ended a little different than normal.

“Well James! I’m so glad you are still in the office” I heard David say after picking up the phone at around 4:45 at the end of long day at work, “we’ve got a little project for you, if you are available.” Of course I was available; I would never turn down the opportunity to take a custom picture for Mr. Gothard’s next book! “All we need is a picture of the 5-color press.”

Five minutes later, I was suddenly finished my work for the day and was downstairs snapping pictures of the beautiful, Heidelberg, 10-Color Press. “I’ll take my time to get some sweet pictures; it’s not very often I get to express my expertise in this way!” I thought.

I excused the fact that I took a long time by reminding myself that I was doing a high quality job. “It’s always better to have a lot of different angles to choose from, right?” The problem is, it always takes more time. It was 6:00 before I had sent the pictures to David.

Five minutes later, I got a friendly call from David: “Hi James. I, um, would you mind? . . . you know James! the pictures of the 10-color press are great. But, you see . . . would you mind taking some pictures of the 5-color press?”

Avoid embarrassment: listen attentively, then work diligently.

A "heigher" perspective.A lower perspective.The 10-color press.The kind of perspective you get when you spend a long time on a project.The old 5-color press, which I only took 6 minutes to take. :)


  1. Photography student NC April 5, 2010 at 5:30 am #

    Wow… not the normal type of photo I’m used to seeing from your camera. 🙂 Excellent – very thought provoking – analogy!
    Does this go down in the record as a “life’s most embarrassing moment”? 🙂

  2. James April 6, 2010 at 1:40 pm #

    The end of the month passed by so quickly that I forgot to post on time! I’m glad you were still able to enjoy it.

    Though it’s not at the top of “the list”, I must admit that it is embarrassing enough to make a good story around a dining room table. Trust me, I’m sure this was only the second time this kind of mistake has ever happened. 🙂

  3. Michael April 8, 2010 at 1:43 pm #

    Good pictures. I like the way the 4th one shows the “10” and gives an impression of the size of the machine. Good lesson too. Thanks for sharing them.

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